Press Releases That Journalists Actually Want to Read
We write press releases structured for maximum editorial pick-up — newsworthy angles, inverted pyramid format, and compelling quotes that make your announcement impossible to ignore.
Who this is for
This service is built for teams that are serious about results.
- Companies announcing product launches, new features, or platform updates
- Startups and scaleups announcing funding rounds or investor news
- Businesses announcing strategic partnerships, acquisitions, or expansions
- PR agencies needing white-label press release writing for their clients
- Leadership teams announcing executive appointments or company milestones
Why it works
Every piece is human-written, editor-reviewed, and SEO-engineered from brief to delivery.
What you get
Built to deliver every time
The core advantages that separate Cemafor from generic content mills.
Newsworthy Angle Development
We identify the story angle most likely to generate journalist interest and editorial coverage, not just the company perspective.
Inverted Pyramid Structure
Every release follows the inverted pyramid structure that puts the most important information first — the format journalists expect.
Compelling Executive Quotes
We craft authentic-sounding executive quotes that add credibility and give journalists ready-made pull quotes for their articles.
SEO-Optimised for Distribution
When distributed via wire services or published on your site, the release is optimised with keywords that drive organic visibility.
Industry-Appropriate Boilerplate
We write or refresh your company boilerplate — the about-us section used in every press release — to maximise credibility.
Rapid Turnaround
Announcements are time-sensitive. We deliver polished, media-ready releases within 48 hours of receiving your brief.
What you receive
Every order includes these deliverables as standard.
- Full press release draft (400–600 words)
- Headline and sub-headline options
- Executive quote sections
- Company boilerplate
- Media contact section
- SEO meta title and description for online distribution
- Distribution platform formatting notes
How it works
A clear 4-step process from brief to final delivery.
- 1We gather all announcement details including date, key facts, spokesperson, and quotes
- 2A PR copywriter structures the release with the strongest newsworthy angle in the lead
- 3An editor reviews for journalistic structure, clarity, and editorial pick-up potential
- 4You receive the final release with headline options and distribution-ready formatting
Content types
Every format covered
We create all the content formats your growth strategy needs.
Product and Feature Launches
Announcements of new products, major feature releases, or platform updates positioned for maximum press and community coverage.
Examples
- New product launch releases
- Major software update announcements
- Platform partnership announcements
- Beta programme launch releases
SEO keyword strategy
We target keywords that convert
Typical search queries we help your brand rank for with this service.
| Keyword | Intent | Content Type | Funnel Stage |
|---|---|---|---|
| press release writing service | Commercial | Service page | BOFU |
| PR copywriting agency | Commercial | Service page | BOFU |
| how to write a press release for tech company | Informational | Blog guide | TOFU |
Quality standard
Every piece passes our checklist
Before any content reaches you, it goes through a multi-stage review covering SEO, readability, accuracy, and brand alignment.
Real results
See how Press Release Writing performs for our clients
Related services
Combine services to build a complete content engine.
FAQ
Common questions answered
Your competitors are publishing. Are you?
Book a free strategy call or start your first order today. No upfront payment. Same-day reply from a senior strategist.